Unveil the secret of "Yuxi (soft small manor)" cigarette pack printing

“Yuxi (soft small manor)” cigarette bag adopts the natural wind design style of “rice color, platycodon grandiflorum mechanism”, and the overall low-key elegance is like the manor field where the golden valley is full and the harvest is full of joy. In order to perfectly present the natural and simple style of “Yuxi (soft small manor)”, our company has paid a lot of thoughts on the choice of printing and post- press technology. On the basis of maintaining the original style of cigarette packets, it has added green environmental protection. At the same time, "simplification is simple", further improving production efficiency and reducing production costs, which can be described as one step at a time.

Below, let us uncover the secret of the printing of the "Yuxi (soft small manor)" cigarette pack!

printing art

In order to highlight the grade of cigarettes, the printing process of cigarette packets in the past mostly adopts "UV offset printing + UV snowflake screen printing". The biggest advantage of this process is that the offset printing layer is restored to a realistic level. After the screen printing, the snowflake pattern of the cigarette packet is more prominent. However, the process also has certain shortcomings, that is, the color difference in the printing process is difficult to control, and is not suitable for mass production. The scent of the cigarette package product after printing is heavy, and the production cycle is long. In contrast, the advantages of gravure printing are more prominent. The ink layer is thick, the stereoscopic effect is strong, the color is bright, and the production efficiency is high. In recent years, it has been widely used in the field of cigarette packet printing, especially in the past two years, with cigarette packets. The continuous maturity of gravure water-based inks has made the position of gravure printing in the field of cigarette packet printing more stable.

Our company uses "gravure printing process + full version of water-based ink" for proofing. Through the in-depth analysis of the plate-making parameters of the transition of the tobacco-mantle network level of the positive and negative plateau ecological mountain small basin, the special production of the local snowflake drawing effect, and the imprinting and handwriting blurring of the small text on the background color, in the plate making company and ink Under the cooperation of the suppliers, the gravure plate making parameters and the gravure aqueous ink formulation were adjusted and tested several times, and finally the full version of the gravure water-based ink printing of the “Yuxi (soft small manor)” cigarette package was realized, which not only responded to the green printing . The call is more in line with people's low carbon and environmentally friendly consumer philosophy.

In order to further highlight the green environmental protection of “Yuxi (soft small manor)” cigarettes, the printing materials used two environmentally friendly and easily degradable materials, namely PET straight grain light column transparent laser transfer medium paper and canvas grain eggshell yellow paper, and PET After the straight grain light column transparent laser transfer medium paper is plated medium, the laser pattern has a brighter metallic sense and the laser effect is more obvious, which greatly improves the grade of the cigarette pack.

Postpress process

"Yuxi (soft small manor)" cigarette pack belongs to the soft bag series. In the post-press processing process, the ironing effect and the embossing process are used to enhance the overall finishing effect of the cigarette pack. Among them, the small box adopts soft bag hardening technology, which is convenient to carry and is not easy to be crushed; the box is made of hard-faced folding structure, which has quite innovative features.

1. Introduction of the main post-press process

The main post-press process of “Yuxi (soft small manor)” cigarette pack is described as follows.

(1) “Yuxi (soft small manor)” cigarette pack is the same as “Yuxi (hard manor)” cigarette pack, which adopts the exclusive “Manor Series” “Yuxi” main brand logo and “Manor” sub-brand logo combination design. The main and reverse brand of the Chinese and English "Yuxi YUXI" is printed on the diamond-shaped brushed red hot stamping pattern on the surface of the gold-plated aluminum and pressed by the concave and convex, which makes the main brand logo more conspicuous; the sub-brand Chinese and English "Manor MANOR" The words are located on the left and right sides of the main brand logo, and are made of brown aluminum.