Why do you gather a store and why do you collect a store fire?


First look at an integrated shop



Do you think it is a tea shop?

Can someone say how tea shop is selling clothing?

It seems that I have not only seen clothing, milk tea, but I have also seen handmade soaps?


God, it sells?


That's right, this is the clothing integration shop,

It focuses on clothing and infiltrates the “grocery store” of various products.

Specifically, there will be products related to industry relations!



cheongsam. Lotus leaf sleeves. Celebrity bag. As small as a suitcase, it is a Republican style.


Your feelings are ignited!



The clothing integration shop allows the diversification of products to settle in, so that guests are no longer subjective passers-by in the store, but rest in the store, discover the beauty of the clothing, and make the visual impact of the clothing more effective and long-lasting. eye.



Handmade soap, colorful colors, as a decoration and auxiliary, both slow down the traditional clothing store one-sided visual fatigue, but also enriched the shop color.


The collection shop and the buyer shop model helped the clothing store to gather hundreds of directors in the competition and pursue the ultimate product and image. It was also a winning recipe for the success of the integrated shop.


Future trends



Judging from the current development situation, the integrated store model has been surging in the Chinese market, accelerating its expansion in first-tier cities, and continuing to expand in second-tier and third-tier cities. Some small-scale conglomerates have emerged and become a climate. But in general, the collection shop is

China's clothing retail industry is still in its infancy and there is still a long way to go from commercial success.


For consumers, choosing to abandon the convenience of online shopping to store consumption, the combination of stylish, unique, wide choice, and multi-consumer experience will undoubtedly have obvious advantages. It is foreseeable that the timeless collection shop model is bound to trigger

The industry reform has become a mainstream business model for large-scale multi-brand companies in the market expansion process, and will also become a major trend in the future development of apparel brands.



This article is transferred from: CHNWEPLUS



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