Hape International Tour Hong Kong, Nuremberg, Germany, North America, New York, three major toy exhibitions

The North American International Toy Fair was successfully concluded on February 21st in the United States, meaning that Haape participated in the three major international toy trade fairs this year - Hong Kong Toys & Games Fair ), the Spielwarenmesse International Toy Fair NÃ¼rnberg and the North American International Toy Fair have drawn a successful conclusion.

North American International Toy Fair

New product delivery

Little Cool Hipster Series: Explorer Scooter & Treadmill

Train track series: multi-layer set of magic mine mining

Pepe & Friends Series

New bathroom toys series

Come on a train trip!

Hape is showcasing the German centennial plush toy brand K?the Kruse under the Hape Group

Hape brings the Kids'n'Cats theme doll collection from the Hape Group to the show

More booth maps

Nuremberg Toy Fair

Hape "Magic Mine Mining Multi-layer Set" won the gold medal of "Preschool Group" at the 2017 Nuremberg Toy Fair

At the opening ceremony, Hape's "Might Mountain Mine" won the "Preschool Group" toy gold medal. Mr. Peter Hansdan, founder and president of Hape Group, once again mentioned an interesting new combination of words - "Edutainment", root edu meaning education (education), literary meaning entertainment (entertainment), subtly Connected together, meaning "education and fun." Mr. Hansdan said: A good toy depends on who judges it, and this â€œmagic mine mining multi-layer setâ€ takes into account the needs of parents and children in multiple dimensions, and is fun and entertaining. Obtained the unanimous approval of the organizing committee.

Mr. Hansdan (second from right), founder and president of Hape Group, and the R&D team of train track sets (second left, third left, right three) won the "preschool group" toy gold medal trophy at the opening ceremony of the Nuremberg toy

2017 Gold Award Product: Hape "Magic Mine Mining Multilayer Set"

What does an ecological toy look like?

German plush toy brand Senger? joins Hape "big family"

This year, the Hape family welcomes another new member, the German plush toy brand Senger?

The merged new company was renamed Senger Naturwelt. This cooperation further expands the Hape Group's product line to plush toys, which is after the acquisition of the German century-old classic doll brand K?the Kruse? in 2013. Some bold attempts. However, as Mr. Hansdan, President of Hape Group, said: Our acquisition is not a merger, but in the spirit of promotion, we must preserve all the original brands that adhere to the original heart and protect them.

Senger at the Nuremberg Toy Fair, the brand slogan is "Eco-Toy: A Good Feeling"

In the 31-year event of Senger, countless soft games won various awards, and the only bunny in 2015 that received the full score of the Stiftung Warentest was the most commendable one.

2015 "The most environmentally friendly" rabbit

Volkswagen Walker, Volkswagen Walker

On the first day of the launch, the Hape booth was crowded. A 1962 Volkswagen Type 2 (VW T1) was unveiled at the booth, which attracted everyone's attention.

The Volkswagen 2 type is in progress and will not be sold!

The Volkswagen 2 is the first van introduced by Volkswagen AG in 1950 and is the second car. It is an important symbol of the "German economic miracle" after World War II. Like the Volkswagen Old Beetle, the Type 2 has many nicknames around the world, including "microbus" and "minibus." At the same time, it was popular in the â€œanti-traditional cultural movementâ€ in the 1960s, and the Type 2 car was also called the â€œhippie carâ€.

In 2017, Hape, as the official toy licensor of the Volkswagen 2, designed a baby walker with a type 2 and a beetle for the baby. The walker has red and blue colors.

Hape Volkswagen Walker, Volkswagen Walker

Hong Kong Toy Fair

This year, have you STEM?

On January 9th, 2017, the first show of the New Year's Toys in the world - the first day of the Hong Kong Toy Fair, following the tradition of "Get-together" over the years, at the Hyatt Hotel on the beautiful Victoria Harbour, Hape ushered in Many members of his big "family". The difference is that this year's party was first set as a theme party, and the theme is - STEM (science, technology, engineering, mathematics).

In the joyful â€œfamily gatheringâ€, Hape discusses with European experts in education from STEM to STEAM (science, technology, engineering, art, mathematics) and the implications of this extension concept for the toy industry.

Hape Global Press Officer Bi Wei and Swedish educator Dr. Weimas Riedmann (right) discuss the industry significance of STEM and STEAM

At the party, Dr. Weemaes-Lidman, an educator from Sweden, combined with Hape's new product, the Quar's Rila Castle, tells the importance of STEM education and builds it up. Quar Rilla is likened to a solid and perfect education system, which compares the image of the ball to the individual of each responsible party in the education system. She held up a ball and put it in from the tower entrance of the Rila Castle. I saw the ball running along the track, and the red acceleration slope was rolled one by one to the bottom of the castle. Dr. Weimas Riedman explained that education can be sublimated, and that only the responsible party in the education system has its own responsibility and commitment, and the education system can be improved. This is what STEM brings to education and toy practitioners.

Dr. Weemaes-Lidman, an educator from Sweden

Hape family is happy to add new Ding - GOTOY?

Mr. Peter Handstein, President and CEO of Hape Group, gratified the 150 â€œfamily membersâ€ who have reviewed the achievements of the past year â€“ Hape Group has exceeded the indicators and has more corporate responsibility. In-depth exploration; and looking to the future - in 2017, the Hape family will usher in a new "member" - the Danish concept toy brand GOTOY?.

The signing ceremony was held at the beautiful Victoria Harbour, a pleasant dinner, no arrogance, no commercial smoke, some champagne, a handshake, and Hapeâ€™s respect for dreamers like Olson, and The guardian of original brands like GOTOY?